SEO for the Online Store

SEO for the Online Store


Once you've launched an online store on your site, it's important to maintain SEO ranking for the products. Proper SEO settings help you drive traffic to the product pages and get more orders.

On SiteCliq, you can easily change the Title and Description meta tags for each product and category page, and set H1 tag for categories.


Note: if you want to hide the online store from indexation in the search engines, see the article Online store settings.

SEO settings for the products

1. Open the settings of your site and access the Products section in Your store tab:

2. Choose the needed product, click on the three dots and select Edit from the dropdown:
3. In the opened window navigate to the SEO tab:
4. Enter the title and the description for your product page in the relevant fields:

Note: by default, the name and the description of the product itself become the title and the description of the page.

It's recommended to use up to 70 characters for the page title and up to 320 characters for its description. SiteCliq automatically generates human-readable URLs based on the title since Google considers such links more reliable.


You can either duplicate the name of the product in the Title or add specific information, such as location and pricing. We recommend using a unique expanded title for each product page to create smoother navigation in your store. It also will help search engines to display your products in low-frequency queries.


The description should offer a tangible benefit to shoppers and give some idea of what differentiates this particular product from others.


5. You can also preview how your product page will look in the search results:

6. Click Save in the top right corner for the changes to appear live:
Note: If you don't want a certain product to be indexed, you can toggle the switch to disallow its indexing:
7. Once you're done with SEO changes, you can share your product on Facebook or Twitter by clicking on the three dots in the General tab:

SEO settings for the categories

1. To access the SEO settings of the category, navigate to the Categories tab in Your store:

2. Click on the category from the list:
3. Open the SEO tab:
4. Enter the title and the description for your product page in the relevant fields:
5. You can also block this category from being indexed in the search engines:

Important: the indexing toggle is only relevant to the current category listing and won't affect individual products or the store homepage.

6. Fill in the field for H1 tag of your category page:

7. Click Save in the top right corner for the changes to appear live:

SEO settings for the online store homepage

1. To access the SEO settings of the online store homepage, open the Categories tab in the Your store section and click Edit next to the Store homepage:



2. Navigate to the SEO tab, fill in the Page title field and click the Save button:



Done!




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